Arts & Media27-2012.03Specialization

Media Programming Directors

Direct and coordinate activities of personnel engaged in preparation of radio or television station program schedules and programs, such as sports or news.

$82,510
Median Pay
4-6 years
Training
🟑
AI-Augmented

This is a specialization of

Entertainers & Performers

Career Overview Video

AI Impact Assessment

AI Resilience Score

Score 4/6: low AI task exposure means AI will assist but humans remain essential (estimated from legacy data)

🟑AI-Augmented

How we calculated this:

AI Exposure
Low+2

12% of tasks can be accelerated by AI

Job Growth
Stable+1

0% projected (2024-2034)

Human Advantage
Moderate+1

EPOCH score: 17/25

Total Score4/6
Methodology: v2.0 - GPTs are GPTs / BLS / EPOCH Additive ScoringUpdated: 2026-01-09

Key Responsibilities

  • Operate and maintain on-air and production audio equipment.
  • Check completed program logs for accuracy and conformance with Federal Communications Commission (FCC) rules and regulations and resolve program log inaccuracies.
  • Read news, read or record public service and promotional announcements, or perform other on-air duties.
  • Direct and coordinate activities of personnel engaged in broadcast news, sports, or programming.
  • Monitor and review programming to ensure that schedules are met, guidelines are adhered to, and performances are of adequate quality.
  • Prepare copy and edit tape so that material is ready for broadcasting.
  • Coordinate activities between departments, such as news and programming.
  • Perform personnel duties, such as hiring staff and evaluating work performance.
  • Establish work schedules and assign work to staff members.
  • Develop promotions for current programs and specials.

Education & Training

Typical Entry Education

Bachelor's degree

Time to Job Ready

4-6 years

Based on Job Zone 4. For formal education duration only, see education_duration.

Technology Skills

Adobe AcrobatAdobe Creative Cloud softwareAdobe PhotoshopApple Final Cut ProApplicant tracking softwareAvid Technology iNEWSBroadcast Electronics AudioVAULT FleXContent management systems CMSEmail softwareFacebookFileMaker ProGoogle AnalyticsHypertext markup language HTMLMicrosoft ExcelMicrosoft Office software

Key Abilities

Oral ComprehensionOral ExpressionWritten ComprehensionWritten ExpressionProblem SensitivityFluency of IdeasSpeech ClarityOriginalityDeductive ReasoningNear Vision

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Compensation Details

$42,040
10th Percentile
$82,510
Median
$174,540
90th Percentile

Based on 154,470 employed workers

Also Known As

Broadcast Content ManagerBroadcast DirectorBroadcast Operations DirectorCable TV Program Director (Cable Television Program Director)Digital Media DirectorEducational Programming DirectorMedia CoordinatorMedia DirectorMedia Planning DirectorMedia Relations Director

Data from O*NET 30.1 and BLS Occupational Employment Statistics

O*NET Code: 27-2012.03