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General and Operations Managers

Plan, direct, or coordinate the operations of public or private sector organizations, overseeing multiple departments or locations. Duties and responsibilities include formulating policies, managing daily operations, and planning the use of materials and human resources, but are too diverse and general in nature to be classified in any one functional area of management or administration, such as personnel, purchasing, or administrative services. Usually manage through subordinate supervisors. Excludes First-Line Supervisors.

Median Annual Pay
$101,280
Range: $46,340 - $232,110
Training Time
Less than 6 months
AI Resilience
🟢AI-Resilient
Education
High school diploma or equivalent

šŸŽ¬Career Video

šŸ“‹Key Responsibilities

  • •Review financial statements, sales or activity reports, or other performance data to measure productivity or goal achievement or to identify areas needing cost reduction or program improvement.
  • •Direct and coordinate activities of businesses or departments concerned with the production, pricing, sales, or distribution of products.
  • •Direct administrative activities directly related to making products or providing services.
  • •Prepare staff work schedules and assign specific duties.
  • •Direct or coordinate financial or budget activities to fund operations, maximize investments, or increase efficiency.
  • •Plan or direct activities, such as sales promotions, that require coordination with other department managers.
  • •Perform personnel functions, such as selection, training, or evaluation.
  • •Establish or implement departmental policies, goals, objectives, or procedures in conjunction with board members, organization officials, or staff members.

šŸ’”Inside This Career

The general and operations manager occupies the organizational middle ground where strategy meets execution. A typical day begins with reviewing key performance indicators—sales figures, production output, customer complaints, and staffing levels—before a cascade of meetings with department heads, vendors, and occasionally executives or board members. The role is fundamentally reactive: problems flow upward from every corner of the organization, and the operations manager must triage, delegate, and follow up relentlessly. Perhaps 40% of time goes to people management—resolving conflicts, conducting reviews, making hiring decisions, and coaching supervisors. Another 30% involves financial oversight: reviewing budgets, approving expenditures, analyzing cost variances, and forecasting. The remaining time splits between process improvement, regulatory compliance, and strategic planning sessions. The scope varies enormously based on organization size and industry—a restaurant operations manager faces different daily challenges than someone overseeing manufacturing facilities, yet both share the fundamental responsibility of keeping complex systems running smoothly.

This role attracts people who thrive on variety and problem-solving rather than deep specialization. Successful operations managers possess strong systems thinking—they see how changes in one area ripple through others—combined with the interpersonal skills to influence without alienating. They tolerate ambiguity well; perfect information rarely exists before decisions must be made. Those who struggle often come from technical backgrounds and find the shift from doing to managing frustrating. Others fail because they cannot delegate effectively, becoming bottlenecks rather than multipliers. Some underestimate the political dimensions—operations managers must navigate between pressure from above for results and reality on the ground. Burnout is common among those who cannot establish boundaries; the role's breadth means there is always more that could be done.

Operations management has produced many business leaders who rose through its ranks, including Tim Cook, who ascended to Apple's CEO from operations, and Mary Barra, who climbed through GM's manufacturing and operations ladder. The archetype appears throughout business literature, from Peter Drucker's management principles to modern Lean methodology practitioners. In popular culture, operations managers rarely take center stage—they are the practical people making things work while others provide vision or drama. Characters like The Office's David Wallace represent the competent operations layer above the chaos, while shows like *Undercover Boss* reveal the gap between executive understanding and operational reality. The role lacks the glamour of founders or the technical mystique of specialists, yet organizations cannot function without it.

Practitioners cite the satisfaction of seeing tangible operational improvements—reduced costs, faster delivery, higher quality, better customer satisfaction scores—as primary rewards. The variety prevents boredom; no two days present identical challenges. Access to broad organizational information and the ability to influence multiple functions appeals to those who find narrow specialization constraining. Common frustrations include being held accountable for outcomes dependent on resources they don't control and watching carefully built improvements dismantled by executive decisions made without operational input. The role can feel thankless—smooth operations are expected, while problems generate visibility. Many resent the administrative burden: the endless reports, approvals, and compliance documentation that consume time better spent on actual improvement.

This career typically develops through progressive supervisory experience across different functions, with many practitioners holding bachelor's degrees in business, operations management, or their organization's technical domain. MBA programs have made operations management a recognized specialization, though practical experience often outweighs credentials. The role suits those who find satisfaction in making organizations work effectively and who can tolerate the constant context-switching between strategic and tactical concerns. It is poorly suited to those who prefer deep expertise over breadth, or who need clear attribution for their contributions. Compensation ranges widely based on industry and organization size, with path progression leading to divisional leadership or executive roles for those who succeed.

šŸ“ˆCareer Progression

1
Entry
0-2 years experience
$70,896
$32,438 - $162,477
2
Early Career
2-6 years experience
$91,152
$41,706 - $208,899
3
Mid-Career
5-12 years experience
$101,280
$46,340 - $232,110
4
Senior
10-20 years experience
$126,600
$57,925 - $290,138
5
Expert
15-30 years experience
$151,920
$69,510 - $348,165
Data source: Levels.fyi (approximate match)

šŸ“šEducation & Training

Requirements

  • •Entry Education: High school diploma or equivalent
  • •Experience: Several years
  • •On-the-job Training: Several years
  • !License or certification required

Time & Cost

Education Duration
0-0 years (typically 0)
Estimated Education Cost
$96,440 - $323,400
Public (in-state):$96,440
Public (out-of-state):$186,120
Private nonprofit:$323,400
Source: professional association (2024)

šŸ¤–AI Resilience Assessment

AI Resilience Assessment

Strong Human Advantage: High EPOCH scores with low/medium AI exposure means human skills remain essential

🟢AI-Resilient
Task Exposure
Medium

How much of this job involves tasks AI can currently perform

Automation Risk
Medium

Likelihood that AI replaces workers vs. assists them

Job Growth
Stable
+4% over 10 years

(BLS 2024-2034)

Human Advantage
Strong

How much this role relies on distinctly human capabilities

Sources: AIOE Dataset (Felten et al. 2021), BLS Projections 2024-2034, EPOCH FrameworkUpdated: 2026-01-02

šŸ’»Technology Skills

Microsoft Office (Excel)ERP systemsProject management toolsBusiness intelligenceBudgeting softwareCommunication platforms

⭐Key Abilities

•Oral Comprehension
•Written Comprehension
•Oral Expression
•Written Expression
•Problem Sensitivity
•Deductive Reasoning
•Speech Clarity
•Speech Recognition
•Inductive Reasoning
•Information Ordering

šŸ·ļøAlso Known As

Area ManagerBoards and Commissions DirectorBusiness CoordinatorBusiness ManagerCenter ManagerChief Administrative Officer (CAO)Corporate ManagerDepartment ManagerDepartment Store General Manager (Dept Store GM)Department Store Manager (Dept Store Manager)+5 more

šŸ”—Related Careers

Other careers in management

šŸ”—Data Sources

Last updated: 2025-12-27O*NET Code: 11-1021.00

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